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  • WITI and the other stations owned by – which Tribune bought in July 2013 and finalized its purchase of that December – will likely affiliate with the network at some point in the long-term (in markets where Tribune owns only one station, This TV may be carried on a tertiary subchannel; in duopoly markets, a Tribune station without any existing secondary subchannels may be required to create one to serve as the local This TV affiliate); in most markets where Tribune owns a former Local TV station, and the existing Tribune stations in four markets where the network is not carried (/, -/, / and /), however, This TV has existing affiliation deals with stations owned by other station groups via national carriage deals; it is possible that Tribune may wait until these affiliation contracts lapse before moving the network to those affected stations, though because many of those deals are with national groups such as Hearst carrying the network in overlapping Tribune markets (which is the case with the Sacramento and Harrisburg situations), they may be renewed without an immediate move to a Tribune station to maintain affiliate relations. The first Tribune station to affiliate with the network since its purchase of Local TV and assumption of the network's operations was in , which joined the network on , 2014, after dropped its This-affiliated subchannel upon taking over its operations earlier that month, citing low ratings.

    With Tribune Broadcasting taking over operational responsibilities for the network, This TV became one of the few television networks to move its flagship station; the network moved from WCIU to a digital subchannel of Tribune's Chicago flagship WGN-TV (which until November 1, 2013 was the largest Tribune-owned station by market size not to carry This TV). In Milwaukee, Weigel continued to carry the network on WDJT, though Tribune currently owns the market's Fox affiliate, (which also carries sister network Antenna TV); in South Bend, its status on WCWW will likewise not change immediately, partly because Tribune does not own a television station in that market. On March 3, 2015, This was moved to WDJT's sister station, on their DT3 subchannel and replaced with Weigel's network, which consolidates Weigel's owned spotlight networks onto WDJT but allows Weigel to fulfill their existing contract for This; no cable coverage for This was affected in the channel exchange.

  • Stations that carry This TV have the option to air select programming from the network on their main channels; they also have the option to preempt This TV programs, running alternate programming in place of certain shows from the network's national schedule (some stations may even switch to scheduled alternate programming while a film is in progress), either via a secondary affiliation deal with another network such as or (this is particularly common with This TV affiliates in smaller markets), substitutions by locally produced programming, or in the most common case, moving network programming to the This subchannel to accommodate local sports or breaking news coverage on the main channel.

    In addition to its carriage on Weigel-owned stations in Chicago (WCIU-TV), () and () at the network's launch, This TV reached affiliation agreements with several television station groups – including Tribune Broadcasting, , the , , , and – to add the network on the subchannels of some of their stations in 2009. A May 2010 renewal of its affiliation agreement with Tribune Broadcasting expanded the network to additional stations owned by the company in markets such as , , and , helping increase This TV's market coverage to 85% of the U.S. and making it the largest subchannel network by population reach percentage (a status that has since been surpassed by former sister network MeTV). A number of affiliates added This TV as a replacement for the now-defunct service, which shut down in November 2008. Additionally, selected This TV as a replacement for the on some of its stations after the company terminated its relationship with RTN in January 2009 due to a payment dispute; the Equity-owned stations have since been sold, with several disaffiliating from This TV or ceasing operations completely.

  • The "This TV" name was chosen as a branding and marketing avenue for the network and its stations, with slogans such as " is the place for movies", " is what you’re watching", "Stay here for This" and "This is the channel!" proposed for use in on-air promotions.

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of one (1) entry per telephone number and per person per day, except that entrants shall be offered one (1) additional bonus entry as described above. By participating in The ThisTV Friday Flick Pick Sweepstakes, you unconditionally accept and agree to comply with these Official Rules and decisions of Sponsor, which are final and binding in all respects. Limit: Each entrant may receive one (1) entry per day during the Promotion Period, except when entrants playing in a Daily Entry Period are offered one (1) additional bonus entry as described above. Multiple entrants are not permitted to share the same phone number. Multiple entries received from one person or phone number after the first entry received from that person or phone number will be void. Use of any automated system to participate is prohibited and may result in disqualification. In the event of a dispute as to any entry, the authorized account holder of the phone number used to enter will be deemed to be the entrant. The authorized account holder is the natural person assigned a phone number by a phone service provider or the authorized user if the phone number belongs to a business. The potential winner may be required to show proof of being the authorized account holder or user.